Confidence is the key

By Blog

Meet Ema, stylish local mum and owner of Style Rebellion, a personal stylist with the skills to help you look and feel fabulous.

Who better to ask for styling tips than someone who styles for a living? During Frocktober, Ema will share her four key styling tips for any woman looking to find the perfect outfit to suit their shape, style and budget.

“My number one style tip is – Confidence.

No matter what you wear, if you wear it with confidence it shows and people will take notice for all the right reasons. This is why it is so important to wear the right fitting underwear. It does not matter if it is your bra or your shoes, if they are ill fitting it shows. Whether its shapewear or a matching set see a bra specialist and have it fitted properly. I recommend you have a bra fitting every six months. Myer and Bras N Things have a great range and specialise in bra fittings.”

Ema is in charge of the Central Square Instagram feed  for the month of October and taken on the challenge to style 31 frocks in 31 days in celebration of Frocktober. Ema’s looks will be on Instagram under the #31frocksin31days and will include spring fashion looks for young girls, teenagers, young ladies and mature ladies.

As well as the 31 Frocks in 31 Days challenge, Central Square is hosting Frock Up for Frocktober, a high tea fundraising event on Saturday 6 October with all proceeds going to Frocktober. A silent auction will give you the chance to bid on some fantastic items, all donated by local businesses including Supre, Lowes, Valpied Shoes, The Book Grocer and Regent Cinemas.

Central Square Ballarat has taken on the Frocktober cause as a fundraising effort in 2018 to help support the women of Ballarat. So many women, friendship groups and families in Ballarat have been affected by cancer and we want to engage our retailers, shoppers and local supporters to get involved as a way of raising awareness and supporting the Ovarian Cancer Research Foundation.

Find out more about Frocktober.


@centralsquareballarat @style_rebellion @ocrf

#centralsquareballarat #cometodiscover #springfashionmonth #springsummer

#31frocksin31days #frockup

#FrockUp #Frocktober2018 #31daysofchange #FrockonAustralia #FrockCancer #getfrocked

Meet Ema at Style Rebellion

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Style Rebellion presents 31 Frock in 31 Days!

For Ema Smith, frocking up the women of Ballarat is a challenge she’ll happily accept. With the birth of her third child, Ema had the opportunity to re-evaluate her career and pursue her passion, fashion styling. Ema is in her element as she gets behind Central Square’s “31 Frocks in 31 Days Challenge” as part of Frocktober.

Now in its 12th year, Frocktober continues to build momentum year on year, empowering women around Australia to Frock Up, Raise Funds and Frock Cancer.

Ema’s business “Style Rebellion”, helps clients find the perfect outfit to suit their shape, style and budget. “For me, Frocktober is a great opportunity to showcase the new season styles and looks for spring. I will be working closely with Central Square Ballarat and their fashion retailers using ‘real models’ to create a different look each day for 31 days,” says Ema. I’m a mother, sister, daughter, friend and a granddaughter so the fact that we are talking about and raising awareness for the Ovarian Cancer Research Foundation is really important to me.

Central Square Ballarat Marketing Manager, Kate O’Hehir says the reason the Centre has taken on the Frocktober cause in a fundraising effort in 2018 was two-fold. “So many women, friendship groups and families in Ballarat have been affected by cancer and for us to be able to engage our retailers, shoppers and local supporters to get involved as a way of raising awareness and supporting Ovarian Cancer – it’s just such a great partnership.” When Kate went looking for a fashion forward local stylist to help her curate the looks for the month of October, she looked no further than Ema.

Ema’s looks will be on Instagram under the #31frocksin31days and will include spring fashion looks for young girls, teenagers, young ladies and mature ladies. As well as the 31 Frocks in 31 Days challenge, Central Square is hosting Frock Up for Frocktober, a high tea fundraising event on Saturday 6 October with all proceeds going to Frocktober.

Follow Central Square Ballarat on Instagram to see the 31 Frocks in 31 Days Challenge.

Follow Style Rebellion on Instagram for styling inspiration.


@centralsquareballarat @stylerebellion @ocrf

#centralsquareballarat #cometodiscover #springfashionmonth #31frocksin31days

#stylerebellion #FrockCancer #Frocktober2018 #FrockonAustralia #31daysofchange #getfrocked

School holiday fun

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Play virtual sports on the giant screen these school holidays!

July 10 to 13 from 11am daily

Winter time in Ballarat calls for indoor entertainment and Central Square is the perfect destination for a family day out. Your kids will love to play computer games on a giant inflatable screen these school holidays and you will love the fact that it’s completely FREE!

Session times start on the hour from 11am, 12pm, 1pm and 2pm daily from Tuesday 10 July to Friday 13 July with different games on offer for each session. Bring a group of friends and see who can break the record for downhill skiing or one of the other many fun games on offer.

Spots will be allocated on a first come basis and there are no bookings required.  Prizes will be awarded to first, second & third place-getters and four different sports events will be played daily.

You will find the giant screen set up next door to Cotton On Kids in Central Square.

You can park in the undercover car park for as little as $7 for the entire day (early bird parking is available on levels 9 – 12 of the multi-story CarePark facility for vehicles arriving prior to 11am).

Fashion Trends – Winter Florals

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Winter florals are huge this year, particularly in dresses.

Flirty floral dresses at Portmans

Delicate florals from Rivers


The trend is for bolder designs in strong colours to bring vibrancy to your winter wardrobe. Think colour tones of rich burgundy, deep blue and tawny browns with big flowers for maximum impact.

Bold florals from Noni B

You’ll find winter florals at Portmans, Rivers and Noni B.

Fashion Trends – Sports Luxe

By Blog

The ultimate in comfort, sports luxe is a trend for anyone who loves active wear and wants to style it up for every day!

Style up sweats from Supre

The key to this trend is mixing casual jogger-style pants with more formal shoes, preferably heels, to lift your outfit to the next level. Teamed with a cropped structured jacket, it’s a style that works for Autumn weather with cooler mornings and warmer afternoons, the layers give you plenty of options with this fun look. It’s fresh and flirty, perfect for weekend trips to the local shops.

Smart casual gear from Roger David

You’ll find sports luxe gear at Supre, Roger David and a great pair of heels from Valpied Shoes or Spendless Shoes.

Fierce heels from Spendless Shoes

Open for White Night

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Central Square will be open until midnight on Saturday 17 March.

Come to recharge in the food court with a quick bite to eat, have a drink and rest your legs before heading out into the crowds again.

The following stores will be open for White Night Ballarat:

  • BOOST Juice
  • Chequers
  • CS Cafe
  • Donut King
  • Sandwich Chefs
  • Singapore Kitchen
  • Subway
  • Tokyo Sushi Kitchen

Please note there may be slight variations in the menu to ensure that all customers are served as quickly as possible during the night.

Visit to plan your evening and be sure to include Central Square during your night.


Go bananas!

By Blog


AudioClinic invites you to go bananas on Friday 2 March!

Visit Central Square this Friday to chat with the hearing health experts from AudioClinic and enjoy a complimentary banana during your free hearing screening.

Why bananas? Bananas have high levels of potassium and can be used as a natural way to help protect against age-related hearing issues. Increased levels of potassium have been found to contribute to improving the fluid balance of minerals in the endolymph, a type of watery fluid within the inner ear.

You’ll find the fun and friendly AudioClinic team near the main entrance at Armstrong Street Sth and on level 1 near the AudioClinic store. Don’t be shy, stop by and have a chat with your local hearing health expert to test your ears at 60 years.

Find out more about the campaign for better hearing.

CarePark Ballarat Central

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Parking at Central Square Ballarat

Using CarePark Ballarat

The multistory car park adjacent to Central Square Ballarat is owned and operated by CarePark. Entry is via Dana Street (corner Doveton St South).

Collect a ticket as you enter the carpark. The Licence Plate Recognition (LPR) system will record your vehicle registration. If you stay less than 2 hours, the boom gate will open automatically as you exit. No need to scan your ticket. If you stay longer than 2 hours, you can pay at the exit station with a credit card (plus card surcharge fee).

If you don’t have a credit card, simply pay for your parking at an automated pay station before collecting your vehicle. Insert your ticket, pay the applicable fee using cash, collect your validated ticket and return to your vehicle then drive to the exit, insert your paid parking ticket to the machine to open the boom gate.  Automated pay stations are located on levels 2 and 6 of the car park.

Contact CarePark 

T: 03 9682 1733

PARKING RATES (as at January 2019)

Casual parking – Monday to Friday
0-2 hours FREE
2-4 hours $5.00
4+ hours maximum fee $9.00 (until the car park closes)

Casual parking – Saturday & Sunday
0-2 hours FREE
2+ hours maximum fee $4.00 (until the car park closes)

Early bird parking – Monday to Friday
It’s just $6.00 for any length of time provided you arrive before 11am and park on levels 9, 10, 11 or 12.

Monday to Thursday 6:30 am to 7:00 pm
Friday 6:30 am to 10:30 pm
Saturday 7:30 am to 7:00 pm
Sunday 10:00 am to 7:00 pm

Frequently asked questions about CarePark

How does Licence Plate Recognition work?
LPR takes a photo of the customer’s licence plate on entry and should the customer be under the 2 hours (per day), the exit boom gate will automatically raise. Should the customer be over the 2 hours (per day) they will simply proceed to a pay station and pay the fee. Alternatively, pay at the exit station with a credit card only. The vehicle registration information is only stored on the system to verify a patron’s length of stay or conditions of the Early Bird parking.

Is early bird parking available?
Yes. Early Bird customers are required to enter before 11am and park on level 9 and above. To control this, the Licence Plate Recognition (LPR) system will take a photo of their licence plate at the entry and then again on level 9, which will then apply the Early Bird rate on the customer’s ticket. Should an Early Bird customer not proceed past the level 9 LPR camera, casual rates will apply.

Are parking violations and fines issued?
Yes, should a customer not follow the Terms and Conditions for use of the car park, a Payment Notice will be issued. These cases are rare and generally only occur if a customer parks in a reserved car park or disabled park without a permit.

What happens if a customer stays longer than two hours and tries to exit without a paid or validated ticket?
The boom gate at the exit will not open without a validated ticket. If customers experience any difficulty, there is an intercom at the car park office (located near the exit) providing 24 hour customer service assistance.

If I park my car in the car park for less than two hours in the morning and then return in the afternoon, do I have to pay?
The LPR system will recognise your licence plate each time you enter and depart the car park. You will receive a total of 120 minutes parking on the same day. Yes, you can park for up to an hour in the morning, leave the car park and return later on the same day and you will be able to park for up to a total of two free hours (a combined total duration of both visits). Once this 120 minute time frame has been exceeded (even by a minute), you will be charged for the third hour of parking, so stay and enjoy a coffee or some more shopping!